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Precise and Flexible Settings
Segment your customers by behavior, event, context, purchase history, RFM, or Loyalty Level. Group them based on key traits, visit times, traffic sources, or your own custom events-whatever matters most to your business.
Data-driven Analytics
Compare segments, analyze the data, and gain insights to tune your communications. Use the right tools for each group and personalize your approach to increase conversion and loyalty.
Dynamic Lists
Export any segment or visitor data, or send it via API to any external system. All data updates in real-time for you to stay on top of your audience and actively manage them, rather than just viewing past statistics.
Learn more about triggers
⏱ Use On-Site Events (Triggers)
Results Segmentation
Get the best results by tracking each client’s performance.
Products bought
Product categories purchased
Got an email
Clicked an email
Saw a webform
Purchased via email campaign
Characteristical Segmentation
Group data based on any characteristics and visitor conditions.
Number of orders
Total purchase price
View source
Device type
Subscribed to newsletters
Dog lover
Behavioral Segmentation
Abandoned cart
Made purchase
Pages viewed
Product added to cart
Opened an email
Clicked a recommendation
Use behavioral and transactional data for accurate targeting.